Cookie Policy

1. What Are Cookies

Cookies are small text files stored on your device when you visit a website. They allow websites to recognize your browser, remember preferences, and collect usage analytics. We also use similar technologies including local storage, pixel tags, and device fingerprinting in limited contexts.

2. Cookies We Use

2.1 Strictly Necessary Cookies

These cookies are essential for the platform to function and cannot be disabled.

• Session token — authenticates your platform session
• CSRF token — protects against cross-site request forgery
• Preference cookies — stores language and UI settings

2.2 Analytics Cookies

These cookies help us understand how visitors interact with the website. All data is aggregated and anonymized.

• _ga, _gid — Google Analytics, tracks page visits and session data (expires: 2 years / 24 hours)
• _plausible — privacy-first analytics (no personal data stored)

2.3 Functional Cookies

These cookies enable enhanced features such as live chat and demo booking.

• Intercom — customer support chat widget
• Calendly — demo scheduling integration

2.4 Marketing & Retargeting Cookies

These cookies are used to measure the effectiveness of our own marketing campaigns. They require your explicit consent.

• LinkedIn Insight Tag — tracks visits from LinkedIn campaigns
• Google Ads — conversion tracking for paid search
• Meta Pixel — conversion measurement for social campaigns

3. Third-Party Cookies in Ad Delivery

When BidNeuron serves advertisements on behalf of clients across publisher websites, third-party cookies or mobile advertising IDs (IDFA, GAID) may be used to enable targeting, frequency capping, and conversion attribution. These are governed by the privacy notices of the respective publishers and the advertiser's consent framework.

4. Managing Your Preferences

You can manage cookie preferences via the consent banner displayed on your first visit to our website. You may also:

• Configure browser-level cookie settings in Chrome, Firefox, Safari, or Edge
• Opt out of Google Analytics via the Google Analytics Opt-out Browser Add-on
• Opt out of interest-based advertising via Your Online Choices (EU) or Digital Advertising Alliance (US)

Note: disabling strictly necessary cookies will impair platform functionality.

5. Cookie Retention Periods

• Session cookies — deleted when you close your browser
• Analytics cookies — up to 24 months
• Marketing cookies — up to 90 days
• Functional cookies — up to 12 months

6. Updates to This Policy

We may update this Cookie Policy periodically. Material changes will be communicated via a banner on the website or email notification to platform clients.

7. Contact

For cookie-related inquiries, contact privacy@bidneuron.com.